How do you celebrate RATP's 20 years of commitment to promoting subway musicians?
By organizing a "talent show" event, where subway musicians can compete, foster a larger community, and vie for a chance to participate in a final show at the legendary Olympia, with special guests.
Additionally, we've developed audio podcasts featuring interviews with the sponsors of the initiative: Tété, Oxmo Puccino, Emji, and André Manoukian.
My role: concept, copywriting, creative direction
